Fans of Cheez-It have clamored for a gluten-free variety for years, and now the wait is finally over. For the first time ever, Cheez-It Original Gluten Free crackers have arrived. The company says they took the time to get it right, working carefully on the recipe and process to ensure gluten-free snackers can enjoy the same cheesy flavor and satisfying crunch without compromise. More than 25 million Americans who live with celiac disease can now experience one of the most popular cheese-flavored snacks around. The new variety comes in a 9-ounce box for $4.49 and is available at retailers nationwide. The company is also releasing a new lineup of snacks later this year, which include Cheez-It Ultimate Snack Mix (a mix of Cheez-It Original, Cheez-It White Cheddar, Cheez-It Snap’d® Double Cheese and Cheez-It Grooves® Sharp White Cheddar); Cheez-It Crunch (extra crunch in Kick’n Nacho Cheese, Zesty Jalapeno Cheddar and Sharp White Cheddar); Cheez-It Snap’d Honey BBQ (a sweet and smoky blend of honey, tomato, hickory and cheddar cheese); and Cheez-It Grooves Loaded Nachos (a combination of toasted corn tortilla, savory taco seasonings, beefy flavor and cheddar cheese).
