The Campbell Soup Company is ready to end the year with a brand-new name. During its recent annual investor meeting, the company announced its intention to change its name to The Campbell’s Company, dropping the word "soup" from its official moniker. While the organization is highly recognized for its soup, it has acquired a vast multigenerational portfolio of meal and snack brands, making it "ready to turn the page and enter a new chapter," said Campbell’s President and CEO Mark Clouse in a statement. Some of the most recognizable brands under the company's current umbrella include Cape Cod, Goldfish, Kettle Brand, Lance, Late July, Milano, Pacific Foods, Pepperidge Farm, Prego, Snyder’s of Hanover, Swanson and V8. The name change is subject to approval at the company's annual shareholders meeting in November and will take effect after the meeting if approved.
After 155 Years, Campbell Soup Company Is Making a Historic Name Change
The Campbell Soup Company is ready to end the year with a brand-new name. During its recent annual investor meeting, the company announced its intention to change its name to The Campbell’s Company, dropping the word "soup" from its official moniker. While the organization is highly recognized for its soup, it has acquired a vast multigenerational portfolio of meal and snack brands, making it "ready to turn the page and enter a new chapter," said Campbell’s President and CEO Mark Clouse in a statement. Some of the most recognizable brands under the company's current umbrella include Cape Cod, Goldfish, Kettle Brand, Lance, Late July, Milano, Pacific Foods, Pepperidge Farm, Prego, Snyder’s of Hanover, Swanson and V8. The name change is subject to approval at the company's annual shareholders meeting in November and will take effect after the meeting if approved.