What to Buy In February and What You Should Probably Skip

Although it’s the shortest month of the year, February has a lot going for it. Between the Super Bowl, Presidents Day, and even Love Your Pet Day, there are plenty of reasons to celebrate during this chilly time of year. Because there are so many holidays, it can also be a great time to find bargains on everything from electronics to apparel. You’ll even have an extra day to shop this time around, as it’s a leap year. So, if you appreciate saving money almost as much as you do your Valentine, check out this list of what products to buy (and skip) in February.
This year, the Super Bowl is happening on Sunday, February 11. Looking to watch the game on a big-screen TV? Now is a good time to upgrade if you’ve had your eye on something, as many retailers tend to slash prices on popular flat-screen models. You can already find sales on leading brands like Samsung, VIZIO, Sony at Best Buy, Walmart, and Amazon.

Seems like you just put that box of holiday decorations in the attic, right? Well, you may want to buy another storage bin, because some retailers are still offering major markdowns on ornaments, artificial Christmas trees, and more. Check Bed Bath & Beyond, Pottery Barn, JC Penney, and even Yankee Candle if you’re looking to save on seasonal candles, themed throw pillows, stockings, and other decor essentials that you’ll definitely get plenty of use out of come December.

It can be tough to shop for Valentine’s Day presents on a budget, especially before February 14, but if you wait until after Valentine’s Day to stock up on cards, decorations, and candy, you’ll actually find a plethora of heartfelt items on clearance. You may even want to move your celebration to the day after, because of how good these deals tend to be. Retailers like Oriental Trading and Walmart can be good to check out, but you can also just head to your local drugstore. Word to the wise: You probably shouldn’t put it off for too long after the holiday, because the best candy tends to get scooped up pretty fast.

February 20 is Love Your Pet Day. What better way to celebrate your furry friend than with a few new toys and treats to have around for the rest of this winter? You can find the “purrfect” gift at Chewy, where you can get Friends-themed squeaky toys, orthopedic beds, scratching posts, and more. You could even opt for a custom pet portrait and other items from sites like Etsy, or fetch some adorable PJs for your pup at Hanna Andersson.  


If you love a good value, pick another month to send your beloved a bouquet. Red roses might seem synonymous with Valentine’s Day, but it’s one of the most expensive times of the year to send arrangements, especially if the flowers in it have to be imported from other countries. That said, some sites like From You Flowers do offer Valentine’s Day discounts (or perks like free shipping). Maybe faux plants from The Sill or fake flowers from Target could do the trick instead.

You might dream of donning cheerful spring outfits in February, but you just might want to avoid actually shopping for those duds this month. Spring clothing is already arriving in some stores, which means you’ll end up paying full price for new seasonal fashion. Because of that, it’s probably best to stick to last year’s looks for a while — at least until summer apparel hits stores come May or so.