Lululemon has halted online sales of a new leggings line in the U.S. after customers complained about the fabric being see-through. The athletic apparel company said Wednesday in a statement that it temporarily "paused sales online to better understand some initial guest feedback and support with product education.” The retailers' “Get Low” collection is designed to support wearers as they train and features seamless technology to provide a sculpted look and feel in a weightless, fast-drying fabric. Users on social media voiced their opinions, including one shopper who said the leggings were “absolutely see-through when you squat or bend over, regardless of the color.” Another said, “Tried them yesterday. Total fail on the design. There’s no compression!” Lululemon advised customers to return the leggings to any store and trade them for a different legging, even if they’ve been worn. While Lululemon is known for putting "athleisure" clothing on the map, it has struggled in recent years to compete against rivals, particularly in the U.S. Over the last 12 months, Lululemon’s stock has fallen nearly 50%, and it’s likely the latest faux pas will only make matters worse.
Lululemon Pauses Sales of Leggings After Customers Complain About See-Through Fabric
Lululemon has halted online sales of a new leggings line in the U.S. after customers complained about the fabric being see-through. The athletic apparel company said Wednesday in a statement that it temporarily "paused sales online to better understand some initial guest feedback and support with product education.” The retailers' “Get Low” collection is designed to support wearers as they train and features seamless technology to provide a sculpted look and feel in a weightless, fast-drying fabric. Users on social media voiced their opinions, including one shopper who said the leggings were “absolutely see-through when you squat or bend over, regardless of the color.” Another said, “Tried them yesterday. Total fail on the design. There’s no compression!” Lululemon advised customers to return the leggings to any store and trade them for a different legging, even if they’ve been worn. While Lululemon is known for putting "athleisure" clothing on the map, it has struggled in recent years to compete against rivals, particularly in the U.S. Over the last 12 months, Lululemon’s stock has fallen nearly 50%, and it’s likely the latest faux pas will only make matters worse.

