How People Make Money On YouTube



If you’ve ever been on YouTube watching video after video and wondered exactly how people are getting rich by posting videos, here's the skinny. There are actually three ways: (1) enable YouTube ads on your videos, (2) do paid promotions, or (3) charge viewers to see your content. YouTube will pay you every time someone clicks on one of the ads that appear before your video begins or clicks on one of the banner ads that pop up on videos while they’re playing. The other way you can get paid is if someone simply watches the ads on your videos. These are called cost-per-mile, meaning you get paid a certain amount for every 1,000 views of an ad. You get paid more from rollout ads, which are those that appear before a video, than you do from a banner ad pop-up. You can potentially make several thousand dollars a month, but for that to happen you’ll need to get a million views on videos with rollout ads. Of course, you’ll need multiple videos to reach those viewership numbers. Another way to make money on YouTube is through product placement. If you have a channel about how to style hair, for instance, a company that makes curling irons or brushes may be interested in having you use their products and recommend them to your viewers. Depending on how you organize the agreement with the company, you may get paid per sale or on a commission basis, such as 15% of all products sold via your channel. YouTube Red is another way to bring in income. If your channel has more than 1,000 active subscribers, YouTube Red offers a feature where you can charge viewers to see your content, and even pay for special access during live-stream chats. If you're wondering just how much money top YouTubers can bring in, the highest paid YouTuber in 2020 was 9-year-old Ryan Kaji (pictured below), who has 41.7 million subscribers and 12.2 billion views, which has earned him an estimated $29.5 million for reviewing toys on his channel, Ryan’s World.